Ather Energy strengthens its presence in Hyderabad, opens second retail store in the city – Industries
Ather Energy, India’s first manufacturer of smart electric scooters, will strengthen its retail operations in the city of Hyderabad with the launch of its new retail store – Ather Space in Mamatha Nagar, Nagole X Road, Hyderabad. The new experience center will be the brand’s second retail store in town, having opened the first experience center in Hitech City earlier this year in partnership with Pride Motors. The Ather 450X, one of the fastest and most intelligent scooters in India, will be available for test rides and purchase from Ather Space together with the Ather 450 Plus.
Ravneet Singh Phokela, Ather Energy’s Chief Business Officer, said on the occasion: “The demand for electric vehicles has increased in the last few months, Ather Energy recorded a 12-fold increase in sales in October compared to the same month last year Telangana, 7,500 electric vehicles mainly Two-wheelers were registered in October. Telangana is an important market for us and we are now expanding across the state to meet the increased demand and keep the momentum going. Since we launched our first City Experience Center, we have had an overwhelming response from consumers in Hyderabad. In the coming months we are also planning to expand our presence to other major cities such as Warangal, Khammam and the like.
Ather Energy has seen demand grow nearly fourfold since the first experience center was launched. With the opening of the second Experience Center, East Hyderabad customers can now buy and test the Ather 450X from a convenient location in Nagole. The new store offers a unique owner experience as well as comprehensive service and support for the owner. Customers can find out about every aspect of the vehicle and experience the technical and mechanical efforts that go into every Ather scooter in the adventure center. Ather Energy aims to provide customers with a holistic experience while driving a connected and intelligent scooter. Hyderabad people can book test drives on the company’s website before visiting the experience center.
M Suresh Reddy, Chairman of Pride Motors, said, “It has been an exciting journey with Ather Energy during our year-long relationship. I am pleased to announce the opening of our second experience center in Hyderabad. Hyderabad customers are extremely proactive in adapting to any new technology and Ather has been a pioneer in introducing cutting edge technology to the electric two wheeler space. Over the past year, our trust in the brand and the product has grown by leaps and bounds. We look forward to serving customers in this part of the city. ”